Platform Go-to-Market CRM E-Commerce Marketplace Social Media Customer Service Call Center Purchasing Inventory Management Manufacturing Supply Chain Planning Warehouse Management Logistics Export Planner Global Trade Compliance Booking System Project Management Asset Management Staff Leasing IT Service Management Knowledge Base Forms & Surveys Profitability Monitor Enterprise Consolidation Contract Management Personal Finance Business Intelligence Predictive Analytics AI Onboarding Integrations Website Builder Learning Management Label Design Food Production Food Security Food Trade Food Regulatory Waste & ESG Compliance Suite Real Estate Publishing Pricing Request a demo
Go-to-Market

From cold map pin to closed deal

Most companies pay for four go-to-market tools that don't talk — a lead-gen scraper, a marketing platform, a CRM and a pipeline tool — then a fifth to integrate them. Response365 ships all four as one product, on one customer record.

Lead generation · Marketing · CRM · Quote-to-invoice — one database
app.response365.ai · Business Discovery
Manufacturers · Berlin rating ≥ 4 · 60 found
26 new companies & 41 contacts imported to the CRM — deduplicated
Cost-per-lead exposed$0.032 per API call
One customer recordpin to lifetime revenue
60
prospects per discovery search
16
audience segment types
6
marketing channels
5
role-based dashboards
The problem

Every handoff between go-to-market tools is a leak

Marketing buys a stale list. A campaign's engagement data never reaches the customer record. A lead comes in and the rep doesn't know they're a returning customer. A deal closes and someone retypes it.

Every leak is revenue you paid to acquire and then dropped. Response365 has no handoffs to leak from — there's only one system.

Lead-gen vendor€30k+/yr
Marketing toolSeparate login
CRMAnother database
Pipeline toolAdd-on
Quote toolSeparate CPQ
Integration layerThe fifth bill
Why it's different

The advantage is the absence of every integration tax

One customer record, start to finish

The same row that started as a Google Places result becomes a campaign target, a deal, an order and an invoice — enriched at each stage, never re-created.

Lead generation is a feature

The Business Discovery service finds, crawls, enriches, deduplicates and imports prospects in one flow. No B2B data subscription required.

The deal pays for itself

Won deal → order → invoice → GL entry, automatically. Quote-to-invoice isn't a workflow you build — it's one that ships.

The funnel, as data

A pin on a map becomes a paid invoice

Every arrow is automatic. Every entity is the same row, enriched at each stage.

1
Business Discovery

Geographic prospecting via Google Places search and website crawling.

2
Discovered business

Crawled for real contact emails, people and social links.

3
Company + Contact + Lead

Imported into the CRM, deduplicated against existing customers.

4
Marketing campaign

Segmented and engaged across email, social and drip sequences.

5
Deal

Worked through a Kanban pipeline with stage, probability and forecast.

6
Quote → Order → Invoice

Auto-converted with GL posting and commission calculated. no retyping

Lead generation

Skip the data vendor — discover prospects directly

The most distinctive feature in the platform: a discovery service that turns a Google Places search into CRM-ready prospects in seconds, not weeks.

  • Geographic searchup to 60 businesses per query, filtered by type, radius and rating
  • Website crawlextracts emails and contact people, filters junk domains
  • Deduplicated importcompanies, contacts and leads matched against existing customers
  • Cost transparencyevery API call billed at $0.032 — cost-per-lead and ROI exposed
See discovery in a live demo
60 businesses foundBerlin · manufacturers
Search
38 yielded emailswebsites crawled
Crawl
12 duplicates skippedmatched to existing customers
Dedupe
26 companies · 41 contactsimported to the CRM
Imported
How discovery runs

Three phases, one flow

Not a one-shot scraper — an ongoing pipeline with recurring runs and territory coverage.

1 · Search

Google Places query by location, business type, radius and minimum rating — with optional precise coordinates.

2 · Crawl & extract

Websites crawled for emails and contact people, with social-link detection and a web-search fallback for sites that have none.

3 · Dedupe & import

Duplicates detected by place ID and domain, then a linked Company → Contact → Lead chain created for every new prospect.

CRM

A customer 360 that's actually 360

The platform treats a customer as the apex of a network, not a row in a table.

  • Account, contacts & networksparent / subsidiary and multi-location group structures
  • One customer keydeals, quotes, orders, invoices, tickets and bookings all share it
  • Activities that track themselvescalls, meetings and tasks auto-logged on every stage change
Acme Manufacturingaccount · 3 locations
Network
4 open deals€118k weighted
Pipeline
12 activitiescalls, meetings, demos
Logged
9 invoices · €240klifetime revenue
Same row
Sales pipeline

A real Kanban — not a list view pretending

Drag a deal card and the backend updates the stage and recalculates weighted pipeline value.

  • Drag-and-drop, persistedmoving a card writes to the database
  • Weighted forecastinga 0–100% probability drives pipeline value
  • Hot-deal highlightingaging high-priority deals flagged before they slip
Qualified2
Helsinki Bakery Co
€8k
5 days in stage
Hudson Foods
€14k
2 days in stage
Proposal1
Acme Manufacturing
€42k
14 days · hot
Negotiation1
Vertex GmbH
€28k
6 days in stage
Won1
Pinecrest Ltd
€19k
Closed today
Quote-to-invoice

Accepted quote in, posted invoice out

Quote-to-invoice isn't a workflow you build. It ships — with a full audit trail on every transition.

  • Quotes from templatesassemble proposals fast, send a public link — not a PDF
  • One click to orderan accepted quote auto-creates the order, same line items
  • Order → invoice → GLtax, discount and shipping flow to accounting automatically
Quote #Q-441sent as public link · accepted
€42k
Order auto-createdsame line items & customer
Pending
Invoice & GL entriesposted to accounting
Posted
Commission calculatedsynced to HR for payroll
Done
Marketing

Campaigns, segments and automation — on the customer record

Engagement data lives where the deal does, not in a vendor silo.

Multi-channel campaigns

Email, social, SMS, push, direct mail and in-app — single, multi-channel, drip or A/B test, with budget and goal tracking.

Dynamic segmentation

16 segment types — demographic, behavioral, RFM, CLV, AI-generated — that re-evaluate themselves on a cadence you set.

Email automation

Welcome series, re-engagement campaigns and trigger-based flows with event-driven enrollment and conditional branching.

Contact list hygiene

Standard, suppression, seed and VIP lists, with global suppression — unsubscribe once, suppressed everywhere.

Social media

Multi-account management across Facebook, Instagram, LinkedIn and X, with per-post analytics and scheduling.

Landing pages

A built-in builder with sections and versioning — campaign destinations that match the creative, no website team needed.

Sales operations

The ops work that usually lives in spreadsheets

Pricing rules

Bulk, customer-specific, promotional and tiered pricing, shared across booking and orders.

Commissions

Flat, tiered and performance-based plans with valid date ranges and HR payroll handoff.

Territory management

Five territory types, parent/child hierarchies, goals and assignment history.

KPIs & forecasting

Targets, records and alerts across revenue, conversion and activity — with five role dashboards.

Build vs buy

Your current stack costs you twice

Once in subscriptions — and again in the deals that fall through the gaps between them.

CapabilityBest-of-breed stackResponse365 GTM
Lead-generation database$30k+/yr subscriptionNative, pay-per-API-call
Marketing automation€15–80k/yrIncluded
CRM€50–150/user/moIncluded
Sales pipeline / KanbanAdd-on or separate toolIncluded
Quote-to-invoiceSeparate CPQ vendorIncluded
Data integrationCustom + iPaaS subscriptionNone needed — same DB
Customer-record consistencyEventual, via syncReal-time, single row
Time to first lead in CRMWeeksDay one
Cost-per-lead transparencyHidden in the vendor invoiceExposed at API-call level
The business case

What this means in euros

The conservative annual case for a 20-rep B2B sales team.

€30–60k
Retire the lead-gen subscription

ZoomInfo / Apollo replaced — discovery is native and pay-per-call.

€56–96k
Retire marketing automation + CRM

HubSpot or Marketo plus Salesforce Sales Cloud, both included.

€264k
Recover rep time

One hour a day per rep, 20 reps — no retyping between systems.

€390–525krecoverable in year one

Before counting the eliminated CPQ tool, the iPaaS integration tax, and deals that close because the next-best-action was on the record.

Cold map pin to closed deal — on one screen

Let us show you in seven minutes how a map pin becomes a closed deal — without anyone exporting a CSV.